P&G Beauty Printed Brochure

In collaboration with Proctor & Gamble’s esteemed beauty team, I contributed to a one-day Beauty Immersion event held biannually. This event aimed to ignite creativity and foster a deep appreciation for the distinctiveness of the beauty industry. This compelling tri-fold brochure served as an informative guide for the occasion. It offers valuable insights into the event’s background and provides intricate details about the day’s proceedings.

Objective: The primary objective of the Beauty Immersion event was to inspire newly hired team members and cultivate their understanding of the beauty industry’s dynamics. By immersing them in the world of cosmetics, skincare, and personal care, we sought to spark fresh ideas and enhance their passion for the brand.

Process / Execution: To accomplish this, I collaborated closely with brand management throughout the development of the informational booklet. Leveraging the available assets and adhering to the brand’s unique style, I meticulously crafted the content and design of the tri-fold brochure. Attention to detail and a keen focus on maintaining the brand’s identity were paramount during the execution phase.

Results: The end result was an eye-catching and comprehensive tri-fold brochure that successfully conveyed the essence of the Beauty Immersion event. Its engaging content and visually appealing design captivated the attendees, leaving a lasting impression on their minds. The event proved to be a resounding success, as it effectively instilled a sense of inspiration and deeper industry understanding among the newly onboarded team members. As a proud contributor to this project, I am delighted to share this portfolio entry, highlighting the impact of our collective efforts in fostering creativity and appreciation within the beauty team at Proctor & Gamble.